Media Consumption Habits Among College Students
Project Description
Project Scope
The Dallas Mavericks project is intended to conduct research into media consumption habits among college students. This would cover a broad range of media including games to essentials. The project should design and conduct surveys to gather the data needed for this research. The format should be in a standardized structure for effective analysis. These surveys will need to be conducted across multiple student bodies from different universities.
Project deliverables
After designing and conducting the surveys, the project team should then analyze the data and assess the results. To conclude the project, a set of management reports should be prepared and presented to the client.
Project Details
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Summary
The Dallas Mavericks project is intended to conduct research into media consumption habits among college students. After designing and conducting the surveys, the project team should then analyze the data and assess the results. To conclude the project, a set of management reports should be prepared and presented to the client.
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Sponsor
- Dallas Mavericks
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Semester
- Spring 2021
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Academic Area
- Organizations Strategy and International Management
Advertising