Project Description

Company Background

State Farm Insurance Company is the leading insurer of Auto, Home, and Life/Health insurance. For over 101 years, we have helped people manage everyday risks, recover from the unexpected, and achieve their dreams. Our vision for the future is to be the customer’s first and best choice in the products and services we provide. We are guided by the purpose of helping people, which influences our daily actions. State Farm empowers people to be good neighbors and protect what matters most.

Our success is built on shared values: quality service and relationships, mutual trust, and financial strength. State Farm’s corporate office is located in Bloomington, IL, with additional hub sites in Phoenix, AZ; Dallas, TX; and Atlanta, GA. State Farm currently employs over 53,000 individuals, with more than 25,000 working in our Claims Department.

Project Background

State Farm, as an industry leader, continuously seeks talented candidates for full-time Claim Specialist positions through various recruitment strategies. Additionally, we run an 11-week summer Claims Internship program, with a target of recruiting 200 interns for the 2024 program. This project seeks to explore our employee value proposition in Claims from a UTD student’s perspective and how we can make State Farm Claims an attractive career destination for future talent.

Project Scope and Deliverables

The UTDsolv Capstone Senior Project proposal will focus on answering the question: “What is our employee value proposition in Claims from a UTD student’s perspective, and how can we position State Farm Claims as a desirable career destination?” Upon approval of the proposal, Team Manager Jamie Applegate will be the internal contact for weekly development/status calls. Section Managers Morgan Donovan and Sarah Montoya will provide additional support.

The final product and presentation should address the following:

• Scope of the project, including the targeted audience
• Timeframe for actionable items
• Timeline for observable results
• Any associated costs, ensuring a positive return on investment

Critical Success Factors

The expected outcome is to have 2-4 teams, each comprised of 5-7 UTD students, working throughout the 16-week Spring 2024 semester. The teams will deliver a final product to State Farm at the end of the semester. The deliverables should include concrete, functional, and implementable strategies to improve attraction and retention within State Farm Claims.

Required Student Skills

• Marketing
• Human Resources
• Data Analysis
• Strategic Planning