Growing Chapter Membership and Visibility in the Marketplace

How to grow and diversify chapter membership, including with students and young professionals;.
How to increase our chapter’s visibility and communicate our USP in the marketplace;
How to improve our social media efforts and utlize other technologies to grow membership;
How to identify and reach out to independent consultants who could be interested in IMC membership;

Summary
- The purpose of this project is to help IMC DFW grow membership and improve marketplace visibility to ensure its long-term existence and provide value to our stakeholders in a Post Covid world.
Sponsor
- Institute of Management Consultants - Dallas - Forth Worth Chapter
Semester
- Summer 2023
Academic Area
- Organizations Strategy and International Management

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