Market Research
Project Description
Company Background
Project Background
Project Scope and Deliverables
- How many North American municipalities have a storm water levy? Where are they and how much do they charge for impervious services?
- Do municipalities with a storm water fee have a corresponding storm water offset program in place? How does it work?
- How many municipalities have climate adaptation plans? Do these include water harvesting (for either flooding or drought)? Please list them.
- What other potential customers should we position ourselves/products and services to address? (e.g. developers, property management companies) Please describe and quantify their pain points e.g. cost of water for landscaping, development tied to water availability etc.
- Are insurance companies offering discounts/rebates for water retaining initiatives?
Critical Success Factors
Required Student Skills
Project Details
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Summary
We would like to collaborate with students to conduct market research with a focus on North American municipalities prioritising climate action e.g. they have a stormwater levy / are responding to water scarcity.
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Sponsor
- RainGrid
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Semester
- Summer 2024
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Academic Area
- Marketing
Environmental